Rolls-Royce Releases Final Wraith Teaser

By Brandon Turkus

February 26, 2013

The new Rolls-Royce Wraith will be a fastback.. While it doesn’t seem like the sort of thing Rolls-Royce would do, the teaser image, an illustrated outline of the car’s profile, is quite interesting to behold. Featuring three key lines, the Wraith’s profile looks far more sporting than anything we’ve seen from the British brand before.
We leave you with the words of Giles Taylor, design director for Rolls-Royce, as he describes the fastback Wraith.
“The purposeful fastback profile is Wraith’s defining element.
Inherent in the graceful line that sweeps from the top of the screen to the very rear edge is the promise of fast, yet effortless touring. Yet, perhaps my favourite aspect is the expressive gesture that comes from the side window graphic, gliding through Wraith’s glamorous coach door.
It works with a strong sense of linear purpose from the shoulder line, which has the promise of potential like the athlete in the starting blocks. In contrast, the line that cuts through the shoulder line is a little more artful and adds that certain air of effortlessness to Wraith’s dynamic statement.
In my view the most successful designs always come down to three or four lines.”
The Wraith will make its official debut at the 2013 Geneva Motor Show.